Last month Buenos Aires unveiled a towering bronze statute of the young doctor who left Argentina on a motorbike in 1953 and became radicalised by oppression and poverty in Latin America. Camilo Guevara, a son, who participated in the forum, said he welcomed the film as long as it was faithful to his father's memory. The actor Benicio del Toro won best actor at the Cannes Film Festival this month for his portrayal in Steven Soderbergh's four and a half hour epic Che. The complaint came amid a surge of renewed interest in Guevara. "We don't want money, we demand respect."Īleida, 47, the eldest of Guevara's four children by his second wife, made the comments during an internet forum sponsored by Cuba's government ahead of what would have been her father's 80th birthday on June 14. It's embarrassing."Ī man who fought and died trying to overthrow capitalism and material excess should not be used to sell British vodka, French fizzy drinks and Swiss mobile phones, among other travesties, she said. "Something that bothers me now is the appropriation of the figure of Che that has been used to make enemies from different classes. It has, however, become a problem for his children.Īleida Guevara this week denounced the commercialisation of her father's image as an affront to his socialist ideals. The fact that Guevara was a communist guerrilla and Marxist ideologue is an irony of little interest to his capitalist exploiters.
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